Thinking

The Famous Planner Survey of 2010

I heard rumors that this existed. And then I found it. Via I'll Change Your Life. I bet Heather creates fantastically visual Creative Briefs and her creatives must love her!Results that I found to be particularly interesting: Women are still only making 73 cents on the dollar for every male Head of Account Planning. So women - definitely have this survey in mind when you're going up for your next review.

- Somehow the salary range for Assistant Account Planners is between $28K-$71K with the average at $43K.

- Heather was surprised to discover that graduate degrees did not appear to result in higher salaries but specifically praised the Miami Ad School Account Planning Boot Camp as a great way for "natural planner-types to make a career change and get into account planning."

- And finally, two out of our three industry heroes who teach our weekend workshops were listed as Awesome Planners in the survey.

Worth the read!